My Services:

BRAND, CULTURE & EXPERIENCE STRATEGY—or as I call it, Rifts & Shifts.

RIFTS crack culture, disrupt what’s known.
SHIFTS turn disruption into transformation.

From brand positioning to immersive world design & supercharging brand & creative teams, here how I help:

RIFTS →

Crack culture, disrupt what people know.

Cultural Codebreaking

Decode human behavior, trends & subcultures to reveal where your brand fits—or doesn’t.

Brand Strategy

Define your brand’s core: purpose, positioning, architecture & strategic edge.

Comms Strategy

Craft sharp messaging & media strategy that sparks connection and cultural traction.

Naming & Verbal Identity

Craft names, tone & voice that strike, stick, and shape how your brand speaks to the world.

SHIFTS →

Turn disruption into transformation.

Brand & Customer Experience

Turn insights into seamless journeys, brand interactions & customer delight.

Immersive Worldbuilding

From 3D to 5D immersive worlds that ignite emotion, meaning & movement.

Experiential Design

Build activations, retail, service or digital experiences people step into & remember.

Creative Ideation & Concepting

Co-creating bold, culturally-charged ideas that spark teams, stretch thinking, and move people.

Ways to Work With Me

From one-shot provocation to full-blown immersive transformation—choose your level of collaboration.

I help brands, agencies, and creators unlock culture-shifting ideas through strategy, storytelling, and immersive thinking.

Light the Fuse

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Quick hit

One-off provocation to reframe your thinking.

A fast burst of strategic/creative firepower to shake things up & unlock new angles.

Find the Rifts

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Medium depth

Cultural & brand deep-dive.

Deep dive into cultural and brand insights.

Fuel the Shift

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Sprint build

Strategic ignition for new brands or bold pivots.

Fuel rapid, strategic shifts for new brands or existing ones looking to evolve.

Build the Future

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Immersive visioning

Experience lab for transformation.

Transform your business with immersive visioning and forward-thinking approaches.

Cultural Co-Pilot

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Ongoing partner

Embedded support for momentum & evolution

Your ongoing partner in evolving business strategies and building momentum.