I CREATED A SURREAL UNDERGROUND IMMERSIVE WORLD called malice.
10 REALITY-BENT EVENTS. 5,000+ PEEPS. SPONSORS. PRESS. cult status.
IMMERSIVE WORLDS WHERE CULTURE, MUSIC & STORY COLLIDED.
NOW I’M KEEN TO BRING THAT SAME CHAOS & CULTURAL FIRE TO BRANDS.
IT BEGAN WITH “WHAT IF?”—AND A 5D EXPERIENTIAL STRATEGY.
SCROLL DOWN FOR THE PROCESS, PROOF & PARTNERS.
WHAT IF YOU COULD STEP INTO YOUR FAVOURITE STORY—WITH THE MUSIC TURNED UP?
IT BEGAN WITH ALICE IN WONDERLAND. AND WE WOULD EVENTUALLY CREATE 10 ALTERNATE REALITY EVENTS.
OUR “WHAT IF’s” WERE OUR PORTALS
• What if all fictional characters crash-landed in Tron?
• What if Narnia glitched inside the Matrix?
• What if climate CHANGE HIT a surreal WINTER world?
• What if ORWELL’S1984 COLLIDED WITH MTV’S?
• What if Earth was doomed—& we built Studio 54 in space?
10 WHAT IFS.
10 NEW WORLDS.
THE RIGHT ‘WHAT IF’ IS A PORTAL STRATEGY.
IT challenges assumptions.
Opens doors to new worlds.
campaigns BECOME cultural events.
And PEOPLE SHIFT into the story.
• What if your launch felt
like a scene from the future?
• What if your message came through music, movement, or mystery?
• What if your brand’s purpose was performed?
READY TO FIND & BUILD YOUR BRAND’S ‘WHAT IF’?
THE ALCHEMY OF REALITY SHIFT
THE 5D IMMERSIVE ENGINE: WHERE REALITY BLURS
A STRATEGIC PROCESS TO BUILD EXPERIENCES THAT MOVE PEOPLE, SHIFT PERCEPTION, AND REWIRE REALITY.
DISTORT
BEND REALITY. TWIST THE RULES. SPARK AWE, THRILL, AND BEAUTIFUL CONFUSION.
DESIGN
CONJURE WORLDS THAT SEDUCE THE SENSES & PULL PEOPLE OUT OF THEMSELVES.
DETONATE
DROP THE EXPERIENCE. HIJACK THE MOMENT. SET THE STORY ON FIRE.
DELIVERANCE
LET IT ECHO. LET IT HAUNT. TRANSFORMATION LIVES IN WHAT LINGERS.
DECODE
SEE THROUGH THE NOISE. HUNT HIDDEN SIGNALS. CRACK THE CULTURAL CODE.
OUR RECENT ADVENTURES
STUDIO 2054:
COSMIC CABARAVE
ONCE A TRON A TIME
THE BLIZZARD OF ODD
THE LION, THE GLITCH & THE WARDROBE
SPONSORS & PRESS.
EXPERIENTIAL TESTIMONIALS
