Born in Kerala, raised in Brooklyn, shaped by the world.

A Life Built on Culture
and Experience.

Bollywood and bebop, sci-fi and street art, hip-hop and Hollywood—my love for culture isn’t just personal, it’s professional fuel. It’s taken me from global ad agencies to indie ventures, from client-side strategy to underground world-building.

I’ve lived across five countries, helping brands like Cadbury, Mercedes, and BT tap into culture—not just chase it. I’ve helped launch startups from scratch. And outside the boardroom? I created Malice Arts—a twisted, immersive experiment in experience design that turned pop culture into living, breathing worlds. Ten events. 5,000+ guests. One big “What if?”

Now, I fuse it all—strategy, culture, and experience—to help brands cut through noise, connect emotionally, and shape the world they live in.