I HELP BRANDS CREATE CULTURAL MISCHIEF THAT MOVES PEOPLE.

I’M A STRATEGIST WITH A CREATIVE SOUL & A DEEP INSTINCT FOR ENTERTAINMENT.

BEFORE YOU DIVE IN—HERE’S THE SNAPSHOT:

My journey blends three worlds:
1. shaping global brand stories,
2. creating new ones from scratch,
3. turning cultural experience into strategic firepower.

WHETHER YOU NEED FRESH INSPIRATION, A CULTURE-CRACKING WORKSHOP, OR A WHOLE IMMERSIVE UNIVERSE—I’M YOUR GUY.

RAJ SAMUEL

CULTURAL ALCHEMIST | BRAND CREATOR | EXPERIENTIAL INNOVATOR

EXPLORE MY THREE STRANDS OF WORK BELOW, OR CLICK SERVICES TO SEE HOW WE CAN WORK TOGETHER.

ICONIC BRANDS

I’VE HELPED BIG BRANDS BREAK INTO CULTURE. I KNOW HOW THEY MOVE. I’VE BEEN IN THE ROOM.

NEW BRANDS

I’VE brought NEW BRANDS TO LIFE FROM SCRATCH.
I can CREATE WITH FIRE, CLARITY & CULTURE.

EXPERIENTIAL

I CREATED A SURREAL UNDERGROUND IMMERSIVE WORLD. 10 EVENTS. 5,000+ PEOPLE. FULL CULT EXPERIENCE.

CHECK OUT MY REEL

A REMIX OF CULTURE, CREATIVITY & CHAOS.

CULTURE. BRANDS. EXPERIENCE.

“CULTURE ISN’T STATIC. GREAT BRANDS DON’T JUST FOLLOW IT—THEY FEEL IT, FLIP IT, AND TURN IT INTO SOMETHING NEW.”

I HELP BRANDS DECODE CULTURE, SPARK EMOTION, AND DESIGN BRAND EXPERIENCES THAT HIT.

BECAUSE CULTURE IS THE STAGE. STRATEGY SETS THE TONE. AND EXPERIENCE MAKES IT UNFORGETTABLE.

THE BRANDS THAT I HELPED SHAPE.

THE AGENCIES THAT SHAPED ME.

TESTIMONIALS

  • "RAJ WAS A GAME-CHANGER AT AMV, RESHAPING OUR AGENCY CULTURE AND HELPING US WIN BIG WITH BT AND THEN BEYOND."

    IAN PEARMAN, FORMER CEO, AMV/BBDO

  • "RAJ’S RELENTLESS PURSUIT OF ORIGINALITY AND FRESH PERSPECTIVES IS TRULY INSPIRING. HE’S A RARE CREATIVE-STRATEGIC TALENT."

    GARY GRANT, MD, YOU AGENCY

  • "RAJ IS THE MOST CREATIVE, WORLDLY, PROBLEM-SOLVER I KNOW. I’D WORK WITH HIM ON MULTIPLE BRANDS & WOULD AGAIN IN A HEARTBEAT."

    MAGNUS WOOD, DIRECTOR, TETRA CONSULTING

UPCOMING BOOK

WE ARE THE STORY

REWRITING REALITY THROUGH EXPERIENCE

A BOOK ABOUT THE RAW POWER OF EXPERIENCE—TO REWIRE IDENTITY, RESHAPE MEMORY, AND SHIFT CULTURE.

WE’RE HARD-WIRED TO REWRITE OUR OWN STORIES—THAT’S WHY STORYTELLING HITS SO DEEP.
AND EXPERIENCE? IT’S STORY, LIVED.

IN A WORLD DROWNING IN CONTENT, EXPERIENCE IS REBELLION. IT’S HOW WE FEEL, CHANGE, AND COME ALIVE.

FOR BRANDS, AGENCIES & CREATORS WHO WANT TO MOVE PEOPLE— NOT JUST MARKET TO THEM.

LET’S STOP TELLING STORIES.
LET’S HELP PEOPLE BECOME THEM.